Lecture Slides:
Week 1:
Introduction (Feb. 21)
Week
3: Videos (March 7)
Week 4:
Availability, Anchoring and Adjustment (March 14)
Week 5:
Representativeness (March 21)
Week 6:
Individual vs. Statistical Judgement (March 28)
Week 7:
Anomalies (1) (April 4, 25)
Week 9:
Anomalies (2) (April 25, May 9)
Week 12:
Prospect Theory (Most of Prospect Theory was discussed on the board)
Week 14:
Consumer Behavior
Related Papers:
Week 3:
Anomalies: Utility Maximization and Experienced Utility,
Daniel Kahneman and Richard H. Thaler,The
Journal of Economic Perspectives, Vol. 20, No. 1 (Winter, 2006), pp. 221-234.
Week 4:
Judgment under
Uncertainty: Heuristics and Biases, Amos Tversky;
Daniel Kahneman, Science, New Series, Vol. 185, No.
4157. (Sep. 27, 1974), pp. 1124-1131.
Week 5:
Subjective Probability: A Judgement of Representativeness, Kahneman D. and
Tversky A. Cognitive Psychology, 3. (1972) pp. 430-454.
Week 6:
Clinical versus Actuarial Judgement, Dawes, R.M, Faust, D., and Meehl, P.E.
Science, New Series, Vol. 243, No.4899 (March 31, 1989) pp. 1668-1674.
Week 7:
Modelling Loss Aversion and Reference Dependency Effect on Brand Choice,
Hardie, et al. Marketing Science, Vol.12, Number 4 (1993) pp.378-394
Anomalies:
The Endowment Effect, Loss Aversion and Status Quo Bias, Kahneman et al. The
Journal of Economics Perspective, 5(1) (1991) pp. 193-206
The Endowment
Effect and the Evidence of Nonreversible Indifference Curves. Knetsch, The
American Economics Review, 79(5) (1989)
The
Patient Inertia and Status Quo Bias: When an Inferior Option is Preferred.
Suri et al. Psychological Science 24(1763) (2013)
Week 9
The Framing of
Decisions and the Psychology of Choice, Tversky and Kahneman, Science, New
Series, 211(4481)(1981), pp.453-458.
Anomalies: Preference Reversals, Tversky and Thaler, Journal of Economic
Perspectives,4(2)(1990)
Week 10
Prospect Theory:
An Analysis of Decision under Uncertainty, Kahneman and Tversky,
Econometrica (1979)
*********************************************************
.